Roofers: Your Past Customers Need Inspections, Repairs & Replacements (They Just Don't Know It Yet)
Get 5 to 10 inspection requests, repair jobs, and re-roof quotes in 30 days from homeowners you've already helped.
Here's What's Happening Right Now...
You replaced their roof 5 to 7 years ago. Or did a repair 2 years back.
They were happy. Roof looks great. All good.
But here's the thing...
- That roof is now 5 to 7 years old, prime inspection time
- The last storm might have caused damage they don't see
- Their neighbors are getting new roofs through insurance claims
- They're thinking about selling and need it inspected
- Their gutters are shot but they don't know you do that
And they're calling someone else for the inspection.
Or worse, they're not calling anyone, and small problems are becoming big problems.
Here's What We Do
I send your past customers a timely message:
"Hey, it's [Your Company]. We installed your roof [X] years ago, wanted to check in and see if you'd like a free inspection. Storm season is here and we want to make sure everything's still solid."
"Noticed some of your neighbors filing insurance claims after the storm. Want us to come take a look? No charge for the inspection."
What happens
- 5 to 10 homeowners book free inspections
- 3 to 5 need repairs: storm damage, worn shingles, flashing
- 1 to 2 are ready for full replacements from age, selling, or insurance claims
- 2 to 3 need gutters, siding, or other services you offer
- Another 3 to 5 refer you to neighbors who also need work
All from roofs you've already touched.
What Roofers Typically Get
From a list of 100 past customers:
- 8 to 12 inspection requests, which lead to repairs and quotes
- 4 to 6 repair jobs ($800 to $3,000 each)
- 1 to 3 full re-roofs ($8,000 to $15,000 each)
- 2 to 4 gutter and siding jobs ($1,500 to $4,000 each)
- 4 to 8 neighbor referrals, roofing is neighborhood-based
Average 30-day revenue
$12,000 to $25,000
And because they already know your work, close rate on inspections is 70 to 90%.
Perfect Timing Hooks
"Want us to check for damage? Free inspection."
"Time for your annual roof inspection."
"Neighbors filing claims? Let's inspect yours."
"Getting your home ready to sell? We can inspect and certify."
"Your roof is [X] years old, time for a check-up."
There's always a reason. We just make it timely.
What's Included
Customer database cleanup
I'll organize your past jobs.
Storm and seasonal messaging
Timely, relevant reasons to inspect.
3-message sequence
Email and SMS over 2 weeks.
Lead management inbox
All inspection requests in one place.
Missed call text-back
Never lose an inspection request.
Follow-up campaign
Non-responders get another nudge.
Set up in 1 week. Inspections booked in 30 days.
The Guarantee
If you don't get at least 5 legitimate inspection requests or job inquiries in 30 days, you don't pay.
Real inspections that lead to quotes. Not "just looking."
If we don't hit 5, you owe nothing.
Investment
Paid after you get results. Or $300 upfront to start this week.
The math
- 8 inspections to 4 repair jobs at $1,500 = $6,000
- 8 inspections to 1 re-roof at $12,000 = $12,000
- 3 neighbor referrals, 1 closes at $10,000 = $10,000
Total: $28,000 from a $500 investment
56x ROI in a month
Is This Right For Your Roofing Company?
Great fit if
- You've done 50+ residential roofs, repairs or replacements
- Been in business 1 to 2+ years
- Average job is $1,000+, ideally $5,000+
- You can handle 5 to 10 inspection requests this month
- You're comfortable doing free inspections, they lead to jobs
Not a fit if
- You're brand new with no past customers
- You only do commercial roofing
- You're already booked 2+ months out
Let's Fill Your Inspection Calendar
Quick 10-minute call. We'll look at your customer base and timing.
Common Questions
What if their roof is still under warranty?
Perfect. Position it as a "warranty check" or "maintenance inspection." Keeps the relationship warm and you're top of mind when the warranty expires.
What about customers whose roofs are only 1 to 2 years old?
Still valuable. Check for storm damage, offer gutter cleaning, ask for referrals. And you're building the relationship for when they DO need work in 3 to 5 years.
Will this work after a major storm?
ESPECIALLY after storms. Everyone's thinking about their roof. You're just reminding them you're available and offering free inspections.
What if I don't do free inspections?
Then we position it differently: "Time for your roof check-up, we charge $X for inspections, credited toward any work." Still works.
What about neighbor referrals?
Roofing is the BEST for this. One inspection often leads to 2 to 3 neighbors asking "can you look at mine too?" We'll include referral incentives in the messaging.
Ready to book 10+ roof inspections this month?
BOOK YOUR CALL NOWDifferent trade?